Open Art Fair
Enterprise & Art organized the Open Art Fair at Jaarbeurs Utrecht from 2012 to 2018.
During this five-day fair, visitors enjoyed a rich and versatile range of visual arts. A wide variety of art forms, including paintings, sculptures, photography, glass and ceramics, were discussed.
One of the pillars of the event was the important role of the gallery in the purchase of an artwork. For example, a good gallery sifts the large selection for its visitors and customers and only shows what it considers valuable, fascinating and beautiful. In many cases, a gallery owner will share the story behind the artwork to the interested visitor, whose appreciation for the artwork will be even greater.
Its diverse character provided visiters to the Open Art Fair an excellent opportunity to become acquinted with many art forms and to be introduced to a large number of galleries, allowing them to make a well-considered choice for a work of art that appealed to them most.
Location: Jaarbeurs Utrecht